Twitter gave Elon Musk the @e handle after becoming its biggest shareholder, book says — but he doesn’t seem to use it

Twitter gave Elon Musk the @e handle after becoming its biggest shareholder, book says — but he doesn’t seem to use it
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Twitter gave Elon Musk the @e handle after becoming its biggest shareholder, book says — but he doesn’t seem to use it
Elon Musk at the Super Bowl LVIII in Las Vegas.

  • Elon Musk was given the @e handle shortly after becoming Twitter’s biggest shareholder, a new book says.
  • Zoë Schiffer’s “Extremely Hardcore” says Yoel Roth was asked to transfer the handle and agreed to do so.
  • Musk doesn’t appear to have engaged with the account beyond changing the name to John Utah.

Twitter‘s trust and safety head was asked to transfer ownership of the @e handle to Elon Musk in April 2022, according to a new book by Zoë Schiffer.

“Extremely Hardcore” documents Musk’s chaotic acquisition of Twitter and notes the request Yoel Roth received from Twitter’s then-chief marketing officer, Leslie Berland, shortly after Musk became the company’s biggest shareholder.

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On April 4, Musk publicly disclosed he owned a 9.1% stake in the company, sending its stock soaring. A week later, he offered to buy Twitter.

Schiffer, managing editor of the tech newsletter Platformer, previously said in an X post that Musk had acquired the @e handle .

Single-letter usernames, usually snared by Twitter’s early adopters, are traded at high values on black market forums. According to Schiffer’s book, handles like @e could change hands for about $50,000.

Although Twitter didn’t make a habit of transferring account handles without a legitimate business reason, the owner of the @e account had been suspended, so Roth decided to give it to Musk, according to the book.

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Musk does not appear to have engaged with the account other than changing the name to “John Utah.”

Representatives for Musk did not immediately respond to a request for comment from Business Insider, made outside normal working hours.

As well as his main @elonmusk account, he reportedly has another in the name of his son X Æ A-12.

In April 2023, Musk shared a screenshot of his profile, which showed the alternative account on the top right-hand-side of the app and a profile picture of his son. 

Read the original article on Business Insider

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